Intersec 2011 draws wide interest from safety and security industry
Dated: 26-01-2011

Tallest ever fire fighting turn table at 60 metres and UAE manufactured
approved ambulance which will now be exported globally amongst products featured during exhibition


Intersec Middle East 2011, the world’s foremost trade and networking event for safety, security and policing outside Europe, has proved to be highly successful, with strong interest across the spectrum of fields which includes fire and rescue, safety and health, commercial security, homeland security and policing and aviation security, announced organiser Epoc Messe Frankfurt. With 800 exhibitors from across the world, Intersec 2011 was 25 per cent larger in terms of space taken up than the 2010 edition and a significant increase in visitor numbers was noted during the first two days.

“With safety and security issues a prime concern globally, Intersec has gained in prominence as it reflects the latest developments and trends in the industry,” remarked Ahmed Pauwels, Chief Executive Officer of Epoc Messe Frankfurt. “By providing a networking platform that  facilitates an exchange of ideas and promotes further development in the regional security industry, we are glad to be able to play a part in ensuring a safer and more secure environment,” he added.

The Intersec commercial security and fire conferences and workshop attracted considerable interest this year, with a high-powered panel of security experts discussing key issues and developments that will shape the industry going forward. The workshop on Emergency Planning for the Oil, Gas and Petrochemical Industries was considered very timely and drew a good response from the industry.

The popular UAE International FireFit Championship was a big draw, attracting visitors to watch elite firefighting  squadsfrom Denmark, Kuwait, Canada  and the various Emirates compete fiercely in tests of skill and endurance. SWAT demonstrations by quick reaction teams from the security forces and emergency response drills by the K9 unit of Dubai Police also drew crowds of interested visitors.

Leading international exhibitors launched a range of newroducts and services at Intersec 2011. While a majority of the exhibitors reported serious business leads and commented on the quality of trade visitors at the show. Welp Tobias, Marketing Director of Iveco Magirus, a German company with an annual turnover of Euro 300 million, said: “We  exhibited a 60-metre turntable ladder, the tallest of its kind in the world at Intersec Dubai and also the Super Dragon Crash Fire Rescue fire truck which is widely used in airports across Europe and the US. These were exhibited for the first time in the Middle East.”  “Intersec is an important event for us in the Middle East region. We are very happy with the results and have succeeded in making high level contacts during the event. As a result of the positive response to our participation at Intersec, we will be intensifying our presence in the Middle East region,” said Mr. Tobias. Neil Roberts, Business Manager of Dupont Fire Extinguishants EMEA, said Dupont’s participation is bigger this year as the other business units of Dupont got together for a bigger stand. “We have been participating at Intersec for three years now and use the opportunity to meet our key customers in the region. We aim to influence the business
decisions of the major players in this region. Dupont has a 40 per cent global market share in the fire extinguisher market. The company promoted waterless fire suppressants at the trade fair.”

Cooper Middle East, a European company in existence for 178 years and a major player in CEAG branded central batteries stand received more than 100 quality visitors at Intersec according to Jayakumar K.P., Manager of Technical Services at Cooper Middle East. “We are showcasing our wireless fire detection system at the show. We are present in the GCC market for 15 years now with offices across the GCC and Africa. Our products are manufactured in the US.” CEAG batteries supplies emergency power to key areas in a building in the event of a fire. Schneider Electric usedIntersec to showcase a range of enterprise-class security solutions including: Pelco Endura video management system, hybrid DVRs, megapixel and IP cameras, Pelco Spectra PTZ cameras, as well as thermal imaging cameras and the Andover Continuum Access Control system. 

Anant Berde, Vice President - Gulf, Buildings Business, Schneider Electric, said:
 “Intersec continues to remain a key platform for all security system integrators, consultants and end-users in the region. An excellent lead generation platform for Schneider Electric, Intersec offers the opportunity to demonstrate our product capabilities and showcase the latest technologies in the security space.”

Leading Transmissions Systems Provider AMG Systems, launched a new series of hybrid products for Analogue, Video and IP data at the event. Founder and MD of AMG Systems, Dr. Alan Hayes said, “As well as being a meeting point for speaking with our Middle East customers and partners, Intersec provides AMG with an excellent opportunity to launch new products. This time we took the opportunity to showcase new products live.”

In the US pavilion of Intersec, Gerand Engineering Company exhibited stand pump flow test devices and Gerand fire pumps. “This is the third time we are participating at Intersec and we find the exhibitors of good quality. We sell to the top companies in the region directly since we do not have distributors.”

Engineer Khaled Abu Khatib, CEO of NAFFCO proudly exhibited a KKK certified ambulance manufactured by the company from their factory in Jebel Ali. “We are exhibiting more certified products this year including a KKK approved ambulance which received UL certification from the US. With this certification we can now export this Dubai made ambulance around the world.” He said the Dubai-manufactured ambulance averages in price from AED 350,000 to AED 1 million.

He added NAFFCO has been exhibiting at Intersec for the last 11 years and that “Intersec allows us to meet our clients in the region as it is conveniently located in Dubai.”Dubai Civil Defence exhibited a modified Hummer for use in firefighting and rescue in car races and rallies and desert camps. The vehicle is equipped with a first aid kit and towing equipment as well as firefighting gear. Ali Khalfan Al Kaabi, an official at Dubai Civil Defence said he modified the vehicle at the Civil Defence workshop upon the request of his superior Major General Rashid Thani Al Matroushi. The vehicle will see action at a car rally next week.