Washmen, a Dubaibased dry cleaning and laundry service has raised $6.2 million in its Series B round, the startup announced in a statement to MENAbytes. The round was led by AddVenture, a global VC based in Russia. The round was also joined by Germany-based leading consumer goods company Henkel, Lebanon’s Cedar Mundi Ventures and B&Y Partners and UAE’s Clara Ventures. This round takes total investment raised so far by Washmen to $7.8 million.
Founded in 2015 by Rami Shaar and Jad Halaoui, Washmen had originally started with an assetlight model connecting customers with logistics partners and existing laundromats, but now fully owns the supply chain after launch of its own 30,000 sq. ft. laundry and dry cleaning facility last month.
Rami Shaar, the Co- Founder and CEO of Washmen, said, “We have traveled to 17 countries in search of what it takes to clean the items in your closet in the right way: from machines to processes and products. Our new facility, equipped with our proprietary tech, will allow us to clean up to 25,000 items a day when we are at peak utilisation.” Washmen allows users to order laundry or dry cleaning services through its mobile app (for Android or iOS) by selecting pick up and drop off times. The turnaround time is 48 hours but users also have the option of requesting next day delivery by paying 50 per cent premium on the charges.
The statement by Washmen notes that its strategy to vertically integrate across the supply chain was gradual over the last 4 years which helped them improve unit economics and customer retention. The startup claims to have become the largest retail laundry and dry clean operator in the UAE.